CANNABIS EDIBLES package
Packed was recently fortunate enough to work with the fabulous design agency Honey in Sacramento with their new client Jane. ⠀⠀
When the group of founders approached Honey, they were on a mission to challenge the norms of the cannabis edibles industry and build a brand with a true identity, a commitment to quality, and a determination to create a lasting impression that customers would return to for years to come.
"CR" Edibles Package
While Honey worked to help the founding team discover the identity & persona of the brand, striving to create something relatable and aspirational, here at Packed we got to work in collaboration with Honey on the engineering & production side of their packaging.
We worked in partnership with Honey to explore various iterations, sizes, child-safe mechanisms and prototype forms.
The end result: a beautiful custom sleeve and drawer concept that brings the brand to life through multiple surfaces, with hidden design secrets throughout. ⠀
We're delighted to see the vision for Jane Cannabis Edibles come to life and enormously excited to work with Honey & Jane in production too.⠀
Click each image above to explore it further.